K-Pop Invasion Continues: “Soompi France” to Be Launched


Soompi, the largest and longest-running English online media on Korean pop culture, is proud to announce the launch of “Soompi France” today! As your #1 English source for all things K-Pop, Soompi has worked over a decade in spreading K-Pop contents all over the world. Through today’s announcement, Soompi will be able to drastically increase its viewership, reaching a potential reader base of more than 300 million French speakers worldwide!

Today’s deal includes acquisitions of two of the largest French K-Pop sites: “KPOP.FR” and “kpopfrance.com.” The two sites will be merged into a single, brand new entity, under the name “Soompi France” in the coming weeks.  With users from more than 120 countries, the two sites collectively attract millions of monthly visitors globally– and the creation of “Soompi France” will make Soompi the undisputed largest K-Pop news source in the world.

Behind today’s deal was Enswers, Inc., the parent company of Soompi. Based in Seoul, Korea, Enswers is an IT venture company specializing in video search technology. With its advanced video technology and existing business relationships with local broadcasters and entertainment agencies, Enswers and Soompi promise to deliver the most advanced and entertaining K-Pop information to our readers worldwide.

SM Entertainment’s monumental, first-ever live concert in Paris last weekend spearheaded K-Pop’s expansion into the European market, showing us real evidence of K-Pop’s growing presence in the whole European region. Now Soompi hopes to sustain that growth furthermore by providing the latest K-Pop news in multiple languages. The first step is in French—but stay tuned for additional services as Soompi strives to make K-Pop news available throughout the world!