Song Hye Gyo Promotes Global Opening of Laniege


Actress Song Hye Gyo showed a different side to her beauty, earning her the nickname “Goddess of Pyeongchang.”

On December 6, the beautiful actress was at the Alpensia Resort in Pyeongchang to celebrate the new global opening of the makeup brand Laniege.

On that day over sixty journalists from nine countries, such as Singapore, China, Taiwan, and Hong Kong, came to this event. Song Hye Gyo was dubbed as “Goddess of Asia” for her unparalleled beauty. Her beautiful looks shone even in the conservative gray dress her her hair up in a simple bun. Even though lately the winter wind has been harsh, her skin look soft enough to touch.

The actress said, “Laniege’s White Plus Renew Original Essence is a whitening essence that can make your skin like milk. Laniege will expand out of Korea and into other Asian countries such as Myanmar, Laos, Thailand, Cambodia, Vietnam, Philippines, Malaysia, Brunei, and Singapore.”

A repetitive of the event said, “Song Hye Gyo and Laniege will expand out to Asia as the standards of beauty. Asian countries like China are already calling Song Hye Gyo the “Wannabe Star” (The star most women want to be like). Laniege has high expectations, including for Korea.”

Laniege will release the new line of White Plus Renew in Korea and other Asian countries in 2013. Song Hye Gyo will star in the new SBS drama “The Wind Blows in Winter” in February.