ZE:A to Endorse Famous Foreign Eyewear Brand

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It’s been revealed that the members of boy group ZE:A will be the main endorsers for Look Optical, a famous European eyewear brand.

A representative from the brand explained, “We decided to have ZE:A endorse our brand to help improve and boost our image. The group is young and their lively image will create a great synergy with our products.”

Meanwhile, ZE:A recently returned to the music scene with a strong change in image. They made a comeback on December 7 with R&B track “Beautiful Girl” receiving a good response from the public.

Netizens commented, “ZE:A makes me think of Kwanghee,” “Kwanghee needs it to cover his eyes,” and “It would look good on Siwan.”

Soompiers, do you think the brand made a good choice? Or does having a certain endorser really influence your decision in purchasing a product?