“Alice in Cheongdamdong” Overseas Buyers Drop Negotiation Due to Park Shi Hoo Case


Park Shi Hoo‘s alleged rape is affecting the overseas sales of SBS “Alice in Cheongdamdong.” “Alice in Cheongdamdong” is SBS’s original series and SBS originally planned to negotiate the sales of the drama’s publication rights with various international buyers at the end of February through SBS Contents Hub. However the news about Park Shi Hoo’s alleged rape broke out on February 18, the biggest Hallyu markets in Japan and other Asian countries dropped the negotiation all together. 

A representative from SBS confirmed “Regarding the drama’s international publication rights, Japan and most Chinese-speaking countries have pulled out of the negotiation process. And all the future meetings with other overseas buyers have been stalled as well. The result of this case affects ‘Cheongdamdong Alice‘s sales. Right now, it’s only an allegation, but if Park Shi Hoo really gets convicted, these buyers won’t be able to air the show in their countries. In the worse cast, we might not be able to sell this internationally at all.” 

According to this representative, SBS Contents Hub originally planned to sell “Alice in Cheongdamdong” for $200,000 per episode. This tentative price was set considering that Park Shi Hoo is widely popular in Japan. However, Park Shi Hoo’s alleged rape hindered sales of “Alice in Cheongdamdong” all together and SBS Contents Hub is looking at maximum of 4 billion Korean won. 

Meanwhile, Park Shi Hoo was charged for raping an aspiring actress “A” on February 18. Park Shi Hoo released an official statement shortly after the initial charge claiming, “I did not force her to do anything. We were drawn together as a man and a woman and spent the night together with mutual consent.” 

Currently, Park Shi Hoo requested the case to be transferred to Seoul Metropolitan Police Agency’s Seobu branch to Gangnam branch and have been refusing to come to the police station for the investigation. Seoul Seobu Police Station have denied the request and announced that Park Shi Hoo will be arrested if he does not respond to the summoning request on March 1.