Woollim Entertainment on Merge with SM C&C: “Our Music Will Not Change”

Woollim Entertainment on Merge with SM C&C: “Our Music Will Not Change”

After the surprising news that Woollim Entertainment, home to musical groups Infinite, Nell, and Tasty, was merging with SM C&C, a subsidiary of SM Entertainment, to form the label “Woollim Label” the agency is speaking out to the media.

To news agency Sports Korea, a high ranking employee of Woollim stated, “Woollim’s music will not change, and it will continue to pursue new music and challenges and keep its originality because it will be individually managed even after the merge and acquisition.”

SM Entertainment will be in charge of the global distribution of the music and other businesses of artists’ under “Woollim Label,” while SM C&C will be in charge of the label’s functions.

The rep emphasized that it was not a sudden decision but made after careful consideration of the agency’s artists’ futures. “It was decided after a long deliberation and consideration of the artists and employees. We understand the public’s reaction of surprise since the agency has been making a comparable profit as you can see from the successful progression of Infinite’s world tour. But the music market quickly changes so instead of worrying about short-term profits, we decided after discussing things with the artists and thinking about the long-term and security of their careers.”

Click for article: “Woollim Entertainment Merges with SM Entertainment’s SM C&C To Form “Woollim Label”

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140 comments
Luis Einmann
Luis Einmann

why, if i look at SM name, get sort of hint about Sado Maso :D

Well i do not lie all that merging thing, specially with SM. Their reputation as company , in my eyes, got a big hit due how the things were run in there . Unless there will be a change of people in top ..

Clara Jane
Clara Jane

Jason Lim What????they combine ahh???

Jason Lim
Jason Lim

Tandas Ting haiz.... So kik oh i want woollim to be woollim and sm to be sm.... Y is this happening

Tandas Ting
Tandas Ting

Haizz just accept it lah we cant do anything aso

Tandas Ting
Tandas Ting

I dunno want happy or pity to infinite:(

Janysa Morales
Janysa Morales

SM most likely won't change Infinite (unless there's any sort of manipulation on their part, which is very unlikely or else the merge would be broken if Woolim genuinely cares about its artists) because I don't think it's SM's authority to do so.

Haida Hamir
Haida Hamir

we should believe in infinite and woolim entertainment...there must be a good reason for them to make this decision...in fact infinite is not a rookie group...they are already a well stablished group, Hallyu idol so i is not that easy for SM to make any unnessary change...they already have a large fan base that love their music...either you hate SM or not, it is the fact that all their artist are absolutely popular and well known around the world...we should think positively for infinite long term career...

Miky88
Miky88

Well i hope they respect their words and don't change Infinite's style.

Abelbelva
Abelbelva

if SM will just in charge for distribution, will SM in charge of the album price too? then my money.... :(

Toan Lam
Toan Lam

no way, they're gonna bankrupt >

jeisha12
jeisha12

there's nothing wrong with that...but also there's nothing wrong if my reaction would be " oh guys,i don't like SM, though i like their artists but something about SM is bothering me.......BUT SM C&C???i don't know the difference between them.

Nish Regero
Nish Regero

i couldnt agree more (y) Infinite will definitely have a benefit with this merger so what's to worry about? afterall, if they are really a true fan, they would still support the boys and be there for them through thick and thin :) aside from the unlimited budget they would have, their oppas will be more well-known worldwide through SM's connection, influence and promoting prowess :D but oh well, other SM stans arent that fond either with this merger so i think its still depends on what type of a fan you are when it comes to times like this ;) peace everyone! stop the fanwars ok?

xxstarstarxx
xxstarstarxx

I wonder if people know that there's a different between SM and the sister company SM C&C, like what Woollim said their music wont change, people need to calm down lol I guess you can say its a win win situation for both!

Adryanna Mataele
Adryanna Mataele

People, y'all still don't get it?! SM won't actually change anything of your boys, the only thing they will be changing is their popularity worldwide which is a good thing, as much as you may not like SM (or their artists) they are the most popular groups worldwide so this is a great thing for woolim and their artists. Even if SM was going to be in charge of EVERYTHING, infinite and tasty are still the same talented people, what does it matter? -_-

Adryanna Mataele
Adryanna Mataele

Yeah y'all need to stop worrying, I mean the first article pretty much already said this -_-

Catherine Seung
Catherine Seung

the biggest scandal in korean music industry is about to come :

http://english.kbs.co.kr/hallyu/entertainment_news_view.html?No=8562

I wish people to relay this news, because some people using fake ID on youtube are spreading the opposite version, creating confusion.
PLease check the official investigation statement which accusing the 3big (sm, jyp, yg and star empire) to manipulate charts, votes..etc..
Source : KBS GLOBAL NEWS engligh version.

_violetation
_violetation

@soompi huaaaa but I'm not sure sometime (╥﹏╥) . Woolim ofcourse Woolim please~

Lily Nong
Lily Nong

will they be abused or will they be abused? D':

Lynne Bondoc
Lynne Bondoc

wow~ Carl... It's like you know everything. "once their music starts sounding like SM then we all know who to blame"?? yeah, even if it will sound like SM then so what?! grrrr.. WHY "BLAME"? Does "sounding like SM" has anything to do with your "BLAME"?? blllaaaaaa~

Lynne Bondoc
Lynne Bondoc

for all those who hate SM for this, SHUT UP! you should thank SM because I'm sure that Infinite will get better sooner or later. I'm sure you've seen SM artist..THEY ARE ALL POPULAR. Why don't you just accept the fact? Me myself? I don't really agree with this decision of SM because for me, SM is excellent enough and they don't need WOOLLIM nor INFINITE. but its not like we can do something to change that.. ppppffftt. -__-

Lee Hyunjie
Lee Hyunjie

Infinite will be SM?I can't understand ;(

Janysa Morales
Janysa Morales

Infinite's true fans would stick with them, not leave them.

Janysa Morales
Janysa Morales

I understand your point. Personally, groups blend sound after a while. The companies have to keep up with what's trendy.

Carl Gutierrez
Carl Gutierrez

I'm not saying they have their own style, but I can definitely tell when a song is from SM, just like how people can differentiate one groups song from another groups, even though they're the same genre of music.

Laquita T. Hodge
Laquita T. Hodge

Yeah that's what I'm starting think. Many aren't acting like fans, just bandwagoners.

Janysa Morales
Janysa Morales

Because they're bitter and immature and most likely 10 years old.

Janysa Morales
Janysa Morales

Does SM have a musical style? They're kind of EDM recently, but so is every other Kpop group. SM sounds like every other company as well.

Carl Gutierrez
Carl Gutierrez

Yes I did, all I'm saying is if their music does change and starts sounding like SM then we know what happened. Even though SM C&C isn't SMEnt they are still under SM so anything can happen.

Laquita T. Hodge
Laquita T. Hodge

I can see that. You should see comments on other sites. Inspirits(some of them) are just spewing hate for no reason. I don't think they read anything.

Patricia Marie Magno
Patricia Marie Magno

Woollim Entertainment can do well without SM, but they can do it better with SM and their strategy of promoting.

Janysa Morales
Janysa Morales

People just aren't mature enough to actually make sense and comprehend what's going on. There are clearly a rare few of us.