On August 12, Jun Ji Hyun’s fall collection advertisement for female clothing brand SHESMISS was revealed. In the photos, she can be seen wearing monotone pieces including a jacket and a dress, posing charismatically with an alluring expression.
In her photos with the black jacket, Jun Ji Hyun looks very natural with a comfortable expression and her hair flowing around her face. In another photo that matches a black dress with a gray jacket, she shows off a chic, yet feminine look.
In the last photo, where Jun Ji Hyun is in a brown trench coat and leggings, she pulls off an even more fashionable look than her drama character Chun Song Yi, from “My Love From the Star.” After the drama, the actress caused a trench coat wave with her numerous variations of the “Chun Song Yi Coat.” In the SHESMISS pictorial, she shows off a calm and soft image that goes well with the fall collection.
A representative of the brand revealed, “We were able to reach out to the general public last S/S season through Jun Ji Hyun’s advertising power. Therefore we are expecting to see good results from this season’s collection as well.”
Meanwhile, Jun Ji Hyun has been kept busy due to the immense popularity of “My Love From the Star,” where she starred alongside Kim Soo Hyun. She’s also been dubbed the “queen of advertisements” because of the unbelievable number of advertisements that she has done over the past couple of months.