October Advertisement Model Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models! The rankings were determined through an analysis of consumer behavior, using big data collected from September 2 to October 2. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to… Continue reading October Advertisement Model Brand Reputation Rankings Announced

September Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published its brand reputation rankings for all stars during the month of September! The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from August 30 to September 30. Soccer star Son Heung Min topped this… Continue reading September Star Brand Reputation Rankings Announced

9 K-Pop Songs To Add To Your Fall Playlist

As the leaves start to turn red and orange, we reach for our knit sweaters and hot lattes. Summer is ending, but the fall brings a sense of renewal. Listen to these songs below to celebrate or contemplate what autumn can bring. BTS – “Dead Leaves” BTS uses the metaphor of falling leaves to reflect… Continue reading 9 K-Pop Songs To Add To Your Fall Playlist

September Singer Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers! The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from August 23 to September 23. Trot singer Lim Young Woong rose to the top of the list this… Continue reading September Singer Brand Reputation Rankings Announced

Park Seo Joon Sends 3 Coffee Trucks To IU’s Drama Set + IU Makes Hilarious Response

Park Seo Joon made a sweet show of support for his former co-star IU! On September 19, IU revealed on Instagram Stories that Park Seo Joon had thoughtfully sent not one, but three food trucks to the set of her upcoming drama “You Have Done Well” (literal translation). Posting a collage of the three trucks… Continue reading Park Seo Joon Sends 3 Coffee Trucks To IU’s Drama Set + IU Makes Hilarious Response

September Advertisement Model Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models! The rankings were determined through an analysis of consumer behavior, using big data collected from August 7 to September 7. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to… Continue reading September Advertisement Model Brand Reputation Rankings Announced

EDAM Entertainment Reveals Plagiarism Accusations Against IU Have Been Dismissed

EDAM Entertainment has released the final results regarding the plagiarism case against IU. On September 4, IU’s agency EDAM Entertainment released a statement revealing that the investigative agency decided to dismiss the criminal allegations against the artist on August 24 on the grounds that it did not constitue a crime. EDAM Entertainment further reiterated that… Continue reading EDAM Entertainment Reveals Plagiarism Accusations Against IU Have Been Dismissed

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Winners Of The 2023 Brand Of The Year Awards

The 2023 Brand of the Year Awards has announced this year’s winners! The annual award ceremony, which is organized by the Korean Consumer Forum, recognizes the brands that have shone brightest over the past year. The winners are determined through online and phone surveys, and Koreans cast a total of 8,019,473 votes for this year’s… Continue reading Winners Of The 2023 Brand Of The Year Awards

Star Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed its brand reputation rankings for all stars during the month of August! The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from July 30 to August 30. NewJeans rose to the top of the… Continue reading Star Brand Reputation Rankings Announced

August Singer Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers! The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from July 26 to August 26. NewJeans rose to the top of the list this month with a brand… Continue reading August Singer Brand Reputation Rankings Announced

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