Jang Geun Suk will model for cosmetic brand Nature Republic in Japan. Nature Republic is a relatively new Korean beauty brand with only two years of history under its belt. However, after its immense success, the company decided to launch overseas. Currently, JYJ and Rain model for the brand domestically. Nature Republic decided on Jang Geun Suk because of his popularity in Japan claiming that his stardom and recognition will boost awareness of the brand.
Jang Geun Suk will work as Nature Republic Japan’s main model for a year. He will be able to show off his clean cut and pure image in various Nature Republic commercials. On March 30th, Jang Geun Suk finished shooting poster shots and video for the brand. He stated, “I’ll be releasing my first Japanese single. I’m excited to see how my fans will respond to my music and ads.” Fans will be able to see Jang Geun Suk’s ads on Nature Republic’s Japanese website starting April 20th.