This season’s concept was “Street Smart,” involving outfits that can be worn in any situations. The clothes can be styled to look both professional and trendy, which are perfect for the working people in their 20’s and 30’s.
One of the special concepts the “Mind Bridge” presented is a “Dual Jacket,” which has a bright lining on the inside. For a professional look, the jacket can be worn normally. For more casual situations, the sleeves can be folded to show contrasting fabric.
With the addition of style icon Go Joon Hee and slim outfit designs, “Mind Bridge” hopes to increase its appeal to the women in their 20’s and 30’s.
“Mind Bridge’s” design team leader Kim Ji Yong announced, “2013 S/S collection includes uniquely bright colors and trendy business clothes. With our new model Go Joon Hee, we expect to attract professional working people.”