After releasing a few teaser photos a few days before, Cube Entertainment released a short teaser video of 4Minute‘s HyunA and British singer Rita Ora as a preview for their upcoming Funny or Die collaboration.
The short video taken on a smart phone shows HyunA and Rita Ora dancing to 4Minute’s latest promotional song, “Whatcha Doin’ Today.” It seems that HyunA taught Rita a part of the choreography, and the talented British singer picked it up quickly. Hopefully we will be able to see the two dance together for the final video.
For this highly anticipated collaboration video, Cube Entertainment worked with Be Funny Studios, a new digital content platform that was created as a collaboration between major American agency CAA (Creative Artists Agency) and Funny or Die. They focus on content that’s entertaining on a global scale, inviting entertainers from a variety of fields to create content for viewers on online, mobile, and television platforms.
Funny or Die is a comedy website that was founded in April of 2007 by Will Ferrell and CAA, and has a substantial amount of young viewers, hitting over 60 million views per month. Personalities that have appeared on the site include Anne Hathaway, Emma Stone, Natalie Portman, and Justin Bieber, not to mention President Barack Obama of the United States.