Singer Eru has demonstrated his international appeal by appearing on a global commercial film for Hyundai Motors.
The commercial inspired by musicals promotes the company’s latest model Grand Santa Fe. With a harmonious background melody featuring various instruments, the video showcases the new possibilities of the spacious car. Eru can be seen having a great time in the car, singing and enjoying the company while driving.
His agency commented, “Following his positions as the model for Asiana Airlines and Lotte Duty Free, Eru has recently participated in the global campaign of Hyundai Motors for ‘Grand Santa Fe,’ and he has once again verified his status as the icon of the new Hallyu wave.”
Eru has been enjoying high popularity in Indonesia, where he ranked first on a national music show, becoming the first Korean artist to do so. He recently held a solo concert in front of the local fans, attracting 20,000 people.
In related news, Eru will be holding his second solo concert in Jakarta, Indonesia, in May.