SBS moved its Sunday variety programs up to 4:00 PM because of KBS’s irregular scheduling.
On July 30, an SBS representative stated “The episodes of “Roommate” and “Running Man” will be moved up five minutes earlier to 4:00 PM on August 3. We’ll have to see if we can move them back, but this is because of KBS’s irregular scheduling. KBS needs to cooperate on the time slots so that the situation can quickly be normalized.”
Earlier, MBC moved up its variety shows “Dad, Where Are You Going?” and “Real Man” 10 minutes to start at 4 PM, but this week will air at 4:10 PM.
According to the channel guide, the broadcasts for KBS’s “Superman Returns” and “1 Night 2 Days” airs at 4:10 PM.
On July 23, an upper level official in SBS stated “4 PM is when the variety competition starts, and team leaders from the three networks had a meeting. SBS and MBC worked aggressively to find what they can cooperate on, but KBS outright refused. In the end, this vicious cycle is due to KBS’s greed for ratings. SBS and MBC are working hard for all three networks to cooperate. There’s nothing we can do about KBS refusing. KBS’s current situation will degenerate due to its irregular scheduling.”
The representative emphasized “While the program start dates have moved up, it’s difficult on the PDs and viewers. While it is important to deliver good results in a well-intentioned competition, KBS’s dogmatic greed will continue the vicious cycle.”