TWICE has ranked first place for this month’s singer brand reputation ranking.
On March 25, the Korean Business Research Institute revealed their singer brand reputation rankings for March. The institute gathered brand data from February 23 to March 24 and analyzed aspects such as consumer brand participation, media, communication, and community.
According to their recent study, TWICE came in first place with an overall brand reputation index of 12,309,374. Their brand reputation fell 19.6 percent from their February score of 15,307,269.
Girl’s Generation’s Taeyeon came in second place with a brand reputation index of 10,128,627, which is a 345.7 percent increase from her February score of 2,272,378.
Third place was BTS with a brand reputation index of 9,585,572, which is a 48.8 percent drop from their February score of 18,711,518.
Check out the full list below:
- Red Velvet
- Block B