October Individual Idol Brand Reputation Rankings Announced
The Korea Business Research Institute has shared the brand reputation rankings for individual idols for the month of October!
The rankings are determined by analyzing the consumer participation, media coverage, interaction, and community awareness indexes of 1,135 idols using big data collected from September 26 to October 27.
BTS’s Jimin continues to top the list for another month, scoring a brand reputation index of 14,715,889, an 11.52 percent rise from the previous month. His keyword analysis showed that high-ranking phrases included “birthday,” “ARMY,” and “photo,” and his highest-ranking related terms included “cute,” “grateful,” and “happy.” His positivity-negativity analysis also revealed a high score of 91.40 percent positive reactions, a rise from the previous month.
Kang Daniel also maintained his position in second place with a brand reputation index of 11,048,414, a 12.39 percent rise from September. Girls’ Generation’s Taeyeon came in third place with 6,777,900, a 64.10 percent increase from the previous month.
MAMAMOO’s Hwasa was in fourth place with an index of 4,407,853 while fifth place went to BTS’s V with a score of 4,103,792.
Check out the top 30 for the month of October below!
- BTS’s Jimin
- Kang Daniel
- Girls’ Generation’s Taeyeon
- MAMAMOO’s Hwasa
- BTS’s V
- HOTSHOT’s Ha Sung Woon
- BTS’s Jungkook
- EXO’s Kai
- EXO’s Baekhyun
- EXO’s Chen
- AOA’s Seolhyun
- (G)I-DLE’s Soojin
- BTS’s J-Hope
- BTS’s Jin
- NU’EST’s Baekho
- NU’EST’s Minhyun
- (G)I-DLE’s Minnie
- Park Ji Hoon
- NU’EST’s JR
- ASTRO’s Cha Eun Woo
- AB6IX’s Lee Dae Hwi
- SHINee’s Taemin
- NCT’s Taeyong
- NCT’s Mark
- Girls’ Generation’s YoonA
- NU’EST’s Ren
- AB6IX’s Park Woo Jin
- Super Junior’s Kim Heechul
- GFRIEND’s SinB
- BTS’s RM
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