December Girl Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from November 13 to December 13.

BLACKPINK rose to the top of the list this month with a brand reputation index of 5,295,467 for December. High-ranking phrases in the group’s keyword analysis included “Lovesick Girls,” “How You Like That,” and “YouTube,” while their highest-ranking related terms included “long-running,” “surpass,” and “chosen.” BLACKPINK’s positivity-negativity analysis revealed a score of 80.66 percent positive reactions.

TWICE took second place in the rankings with a brand reputation index of 4,234,719 for the month.

Finally, SM Entertainment’s new girl group aespa made a strong debut on the list at third place, scoring a brand reputation index of 3,820,383 for December.

Check out the top 30 for this month below!

  1. BLACKPINK
  2. TWICE
  3. aespa
  4. IZ*ONE
  5. Oh My Girl
  6. MAMAMOO
  7. Red Velvet
  8. STAYC
  9. (G)I-DLE
  10. ITZY
  11. GFRIEND
  12. Ladies’ Code
  13. EVERGLOW
  14. Lovelyz
  15. woo!ah!
  16. APRIL
  17. fromis_9
  18. Girls’ Generation
  19. Weeekly
  20. LOONA
  21. WJSN
  22. Apink
  23. STELLAR
  24. MOMOLAND
  25. Bling Bling
  26. EXID
  27. Secret
  28. SECRET NUMBER
  29. CLC
  30. Weki Meki

Source (1)


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