April Boy Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from March 10 to April 10.

BTS topped the list for the 35th consecutive month with a brand reputation index of 15,938,202, marking a 45.93 percent rise in their score since March. High-ranking phrases in the group’s keyword analysis included “YouTube,” “Billboard,” and “Oricon,” while their highest-ranking related terms included “release,” “surpass,” and “record.”

NCT held onto their spot at second place for the seventh consecutive month, scoring a brand reputation index of 3,574,966 for April.

SEVENTEEN rose to third place in the rankings after seeing a 24.95 percent increase in their brand reputation index since last month. The group’s total score came out to 3,354,205 for April.

EXO came in fourth place with a brand reputation index of 2,410,094, marking a 29.61 percent rise in their score since March, while SHINee rounded out the top five for April with a total index of 2,319,673.

Check out the top 30 for this month below!

  1. BTS
  2. NCT
  3. SEVENTEEN
  4. EXO
  5. SHINee
  6. Super Junior
  7. ASTRO
  8. THE BOYZ
  9. BTOB
  10. ATEEZ
  11. TREASURE
  12. Ciipher
  13. PENTAGON
  14. MIRAE
  15. TXT
  16. Shinhwa
  17. INFINITE
  18. MONSTA X
  19. Stray Kids
  20. SF9
  21. DRIPPIN
  22. WINNER
  23. BIGBANG
  24. withus
  25. NU’EST
  26. Golden Child
  27. ENHYPEN
  28. 2PM
  29. ONF
  30. GOT7

Source (1)


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