April Girl Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from March 9 to April 9.

BLACKPINK rose to the top of this month’s list after enjoying a 60.32 percent increase in their brand reputation index since March, bringing their total score for April to 8,126,951.

High-ranking phrases in BLACKPINK’s keyword analysis included “Jisoo,” “FLOWER,” and “game,” while their highest-ranking related terms included “record,” “reveal,” and “release.” The group’s positivity-negativity analysis also revealed a score of 93.27 percent positive reactions.

NewJeans took second place in the rankings with a brand reputation index of 5,428,500, marking a slight increase of 1.22 percent in their score since last month.

IVE climbed to third place with a brand reputation index of 3,282,997, marking a 21.37 percent increase in their score since March.

TWICE came in fourth place with a brand reputation index of 2,942,459, marking a 21.19 percent rise in their score since last month.

Finally, (G)I-DLE held onto their spot at fifth place with a brand reputation index of 2,690,821, marking a modest 3.94 percent increase in their score since March.

Check out the top 30 for April below!

  1. BLACKPINK
  2. NewJeans
  3. IVE
  4. TWICE
  5. (G)I-DLE
  6. Red Velvet
  7. Girls’ Generation
  8. Apink
  9. LE SSERAFIM
  10. aespa
  11. Oh My Girl
  12. WJSN
  13. H1-KEY
  14. STAYC
  15. MAMAMOO
  16. fromis_9
  17. Girl’s Day
  18. NMIXX
  19. APRIL
  20. ITZY
  21. Dreamcatcher
  22. EXID
  23. Kep1er
  24. cignature
  25. Rocket Punch
  26. LABOUM
  27. woo!ah!
  28. Ladies’ Code
  29. ALICE
  30. Bling Bling

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