About Soompi

About Soompi

Soompi is the world’s largest and longest-running English online media providing complete coverage of Korean pop culture. Founded in 1998, Soompi has become the ultimate authority for all the latest news on Korean celebrities, music, TV shows, movies, and style, as well as a respected organization that works closely with major Korean entertainment agencies to bring you exclusive content. Soompi boasts a dedicated user base from 150 different countries. Site traffic is spread out among our comprehensive forums, news site, and shop.

In May 2014, Soompi was acquired by Crunchyroll, Inc., the leading global video service for Japanese Anime and Asian media. 

Meet our team!

Our Story

Soompi’s legacy began in 1998 when a lonely fan created a Korean pop music fan site at her home in Los Angeles. As a fan of H.O.T., the most popular boy band at the time, “Soomp” initially started Soompi with the goal of providing a place where she and her American friends could share their love for H.O.T. and their counterparts. However, Soompi quickly gained traction and has grown into one of the most distinct brands in the Korean pop culture fan world.

Offices are in San Francisco and Seoul, and the editorial team now consists of six writers, plus a number of contributors from around the world, as it continues to grow in size and influence in the Korean entertainment industry.

Contact Us

88 Stevenson St., 2nd Floor
San Francisco, CA 94105, USA


Press and Media Inquiries – [email protected]
Advertisements – [email protected]
Partnership Proposals – [email protected]
Technical Support – [email protected]

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