January Singer Brand Reputation Rankings Revealed
On January 28, the Korean Business Research Institute announced the newest ranking for brand reputation among singers.
The results are based on the analysis of participation, media coverage, interaction, and community indexes for 145,534,053 pieces of big data on singers from December 26 to January 27. This is a 11.49 percent increase from the 130,541,250 pieces of big data analyzed for the December ranking.
Wanna One maintained their spot on top with a participation score of 1,449,876, media coverage score of 3,202,104, interaction score of 4,839,660, and community score of 4,030,596 for a total brand reputation score of 13,522,236. This is a 2.90 percent increase from their December score of 13,141,487.
BTS also maintained their second place position with a total score of 11,925,730. TWICE followed in third place with a total score of 8,246,881.
Check out the top 30 below:
- Wanna One
- Red Velvet
- Oh My Girl
- Park Hyo Shin
- Yoon Jong Shin
- Kim Dong Ryul
- Lee Hi
- Hwang Chi Yeol