February Drama Actor Brand Reputation Rankings Revealed

Feb 04, 2018

On February 4, the Korean Business Research Institute announced this month’s ranking for brand reputation among drama actors.

The results are based on the analysis of participation, media coverage, interaction, and community indexes for 275,747,133 pieces of big data on 100 actors who starred in dramas from January 2 to February 3. Her current drama “My Golden Life” is approaching viewership ratings of 45 percent.

Lee Seung Gi rose six spots to take second with a total score of 7,113,556. After being discharged from the military in the fall, he has made a strong drama comeback with his leading role in “Hwayugi.”

Baek Jin Hee rose seven spots from the January ranking to take third with a total score of 6,703,934. Her drama “Jugglers” came to an end on January 23.

Check out the top 30 below!