September Brand Reputation Rankings For Female Advertisement Models Revealed

The Korean Business Research Institute has announced this month’s brand reputation rankings for female advertisement models!

The rankings were determined through an analysis of consumer behavior using big data collected from August 23 to September 24. The Korean Business Research Institute evaluated the participation, communication, media, and social values of 50 female advertisement models in order to calculate each star’s total brand reputation index for September.

Singer Hong Jin Young topped the rankings this month with a brand reputation index of 748,443. High-ranking phrases in her keyword analysis included “funny,” “like,” and “colorful,” while her highest-ranking related terms included “Kim Jong Kook,” “body,” and “YouTube.” Hong Jin Young’s positivity-negativity analysis also revealed a score of 76.88 percent positive reactions.

Red Velvet’s Irene rose one spot to claim second place with a brand reputation index of 666,548, while IU came in at a close third with an index of 651,730 for September.

Check out the top 30 for this month below!

  1. Hong Jin Young
  2. Red Velvet’s Irene
  3. IU
  4. Kim Tae Ri
  5. Kim Sohye
  6. Park Bo Young
  7. Son Ye Jin
  8. Kim Yuna
  9. AOA’s Seolhyun
  10. Girls’ Generation’s YoonA
  11. Gong Hyo Jin
  12. Jung Yu Mi
  13. Han Go Eun
  14. DIA’s Jung Chaeyeon
  15. Apink’s Son Naeun
  16. Jun So Min
  17. Han Hye Jin
  18. 9MUSES’ Kyungri
  19. Park Na Rae
  20. Soo Ae
  21. gugudan’s Kim Sejeong
  22. MAMAMOO’s Hwasa
  23. Pyo Ye Jin
  24. Jo Bo Ah
  25. Lee Young Ja
  26. Yoo In Na
  27. Jo Woo Ri
  28. Lee Si Young
  29. Kim Yoo Jung
  30. Kim Ji Won

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