October Brand Reputation Rankings For Singers Announced
The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!
The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community indexes, using big data collected from September 26 to October 27.
BTS took first place in the rankings for the third consecutive month, scoring a brand reputation index of 19,903,080 for October.
High-ranking phrases in the group’s keyword analysis included “thankful,” “do one’s best,” and “happy,” while their highest-ranking related terms included “return home,” “Jimin,” and “Waste It on Me.” BTS’s positivity-negativity analysis also revealed a score of 82.99 percent positive reactions.
BLACKPINK maintained their spot at second place with a brand reputation index of 8,722,222, while Wanna One held onto third place with a score of 7,716,213 for October.
Check out this month’s top 30 below!
- Wanna One
- Red Velvet
- Girls’ Generation
- Oh My Girl
- Hong Jin Young
- Lee Moon Sae
- Im Chang Jung