March Idol Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 100 idol groups, using big data collected from February 22 to March 23.

BTS stayed at the top of the rankings with a brand reputation index of 16,953,385. High-ranking phrases in the group’s keyword analysis included “Stage,” “Concert,” and “ARMY,” while their highest-ranking related terms included “wait,” “thankful,” and “cute.” BTS’s positivity-negativity analysis also revealed a score of 91.25 percent positive reactions.

BLACKPINK and ITZY also maintained their No. 2 and No. 3 positions for March with brand reputation indexes of 8,289,376 and 6,788,007, respectively.

Making their first appearance on the list at No. 4 was Big Hit’s rookie group TXT with a brand reputation index of 6,673,488.

Check out this month’s top 30 below!

  1. BTS
  2. BLACKPINK
  3. ITZY
  4. TXT
  5. (G)I-DLE
  6. EXO
  7. MAMAMOO
  8. IZ*ONE
  9. TWICE
  10. TREI
  11. INFINITE
  12. NU’EST
  13. SEVENTEEN
  14. Girls’ Generation
  15. MOMOLAND
  16. SHINee
  17. Red Velvet
  18. SF9
  19. LOONA
  20. MONSTA X
  21. DreamCatcher
  22. B1A4
  23. GWSN
  24. GFRIEND
  25. BEAST
  26. WINNER
  27. WJSN
  28. BTOB
  29. NCT
  30. Lovelyz

Source (1)

How does this article make you feel?
0
0
0
0
0