April Girl Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from March 12 to April 13.

BLACKPINK topped the rankings for the fourth consecutive month, enjoying a 15.94 percent increase in their score for a total brand reputation index of 13,572,370. High-ranking phrases in BLACKPINK’s keyword analysis included “Kill This Love,” “Coachella,” and “concert,” while their highest-ranking related terms included “pretty,” “sexy,” and “beautiful.” The group’s positivity-negativity analysis also revealed a score of 72.50 percent positive reactions.

IZ*ONE rose to second place this month with a brand reputation index of 9,793,941, marking an impressive 48.97 percent increase in their score since March. Meanwhile, TWICE took third place with a brand reputation index of 7,235,083 for April.

Check out this month’s top 30 below!

  1. BLACKPINK
  2. IZ*ONE
  3. TWICE
  4. MOMOLAND
  5. MAMAMOO
  6. Red Velvet
  7. EVERGLOW
  8. GWSN
  9. DreamNote
  10. Girls’ Generation
  11. Apink
  12. LOONA
  13. T-ara
  14. GFRIEND
  15. WJSN (Cosmic Girls)
  16. Lovelyz
  17. Oh My Girl
  18. ITZY
  19. AOA
  20. APRIL
  21. (G)I-DLE
  22. After School
  23. DreamCatcher
  24. DIA
  25. Girl’s Day
  26. FIESTAR
  27. NeonPunch
  28. LABOUM
  29. EXID
  30. Blah Blah

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