November Girl Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 535 girl group members, using big data collected from October 14 to November 14.

BLACKPINK’s Jennie held onto her spot at the top of the list this month with a brand reputation index of 4,146,951, marking a slight increase of 5.80 percent in her score since October.

High-ranking phrases in Jennie’s keyword analysis included “fashion,” “SOLO,” and “YouTube,” while her highest-ranking related terms included “sexy,” “lovely,” and “aloof.” The idol’s positivity-negativity analysis revealed a score of 70.08 percent positive reactions.

MAMAMOO’s Hwasa rose to second place in the rankings after enjoying a 50.39 percent rise in her brand reputation index since last month. Hwasa’s total index came out to 3,782,996 for November.

BLACKPINK’s Lisa similarly saw a 57.73 percent increase in her own brand reputation index since October, coming in at third place for the month with a score of 3,403,056.

Finally, TWICE’s Nayeon and Chaeyoung rounded out the top five for November at fourth and fifth places respectively.

Check out the top 30 for this month below!

  1. BLACKPINK’s Jennie
  2. MAMAMOO’s Hwasa
  3. BLACKPINK’s Lisa
  4. TWICE’s Nayeon
  5. TWICE’s Chaeyoung
  6. TWICE’s Jihyo
  7. BLACKPINK’s Jisoo
  8. TWICE’s Sana
  9. BLACKPINK’s Rosé
  10. MAMAMOO’s Solar
  11. TWICE’s Jeongyeon
  12. GFRIEND’s Eunha
  13. Red Velvet’s Joy
  14. Red Velvet’s Seulgi
  15. TWICE’s Mina
  16. TWICE’s Momo
  17. TWICE’s Dahyun
  18. (G)I-DLE’s Yuqi
  19. aespa’s Winter
  20. Oh My Girl’s Arin
  21. GFRIEND’s Umji
  22. GFRIEND’s Sowon
  23. Oh My Girl’s YooA
  24. LOONA’s Chuu
  25. MAMAMOO’s Moonbyul
  26. MAMAMOO’s Wheein
  27. GFRIEND’s Yuju
  28. aespa’s Karina
  29. LOONA’s Heejin
  30. WJSN’s Yeoreum

Source (1)

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