August Boy Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 632 boy group members, using big data collected from July 21 to August 21.

BTS’s Jimin topped the list for the 32nd consecutive month with a brand reputation index of 6,055,559. High-ranking phrases in his keyword analysis included “fandom,” “ARMY,” and “song,” while his highest-ranking related terms included “mysterious,” “surpass,” and “donate.” Jimin’s positivity-negativity analysis also revealed a score of 83.71 percent.

Meanwhile, ASTRO’s Cha Eun Woo took second place in this month’s rankings with a brand reputation index of 4,403,703, marking a modest 1.12 percent increase in his score since July.

Finally, BTS swept the next five spots on the list, with Jin rising to third place with a brand reputation index of 4,273,770. His bandmates V, Jungkook, Suga, and RM came in at fourth, fifth, sixth, and seventh places respectively for August.

Check out the top 30 for this month below!

  1. BTS’s Jimin
  2. ASTRO’s Cha Eun Woo
  3. BTS’s Jin
  4. BTS’s V
  5. BTS’s Jungkook
  6. BTS’ Suga
  7. BTS’s RM
  8. BIGBANG’s G-Dragon
  9. Super Junior’s Kim Heechul
  10. 2PM’s Junho
  11. BTS’s J-Hope
  12. SHINee’s Key
  13. WINNER’s Kang Seung Yoon
  14. SHINee’s Jonghyun
  15. WINNER’s Song Mino
  16. NCT’s Jungwoo
  17. EXO’s D.O.
  18. NCT’s Jaehyun
  19. THE BOYZ’s Hyunjae
  20. GOT7’s Jinyoung
  21. THE BOYZ’s Juyeon
  22. SHINee’s Onew
  23. Highlight’s Yoon Doojoon
  24. NCT’s Mark
  25. NCT’s Doyoung
  26. TVXQ’s Changmin
  27. NCT’s Taeyong
  28. Highlight’s Yang Yoseob
  29. EXO’s Kai
  30. MONSTA X’s Minhyuk

Watch ASTRO’s Cha Eun Woo in “True Beauty” with subtitles below!

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