November Girl Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 579 girl group members, using big data collected from October 21 to November 21.

aespa’s Winter topped the list for the second consecutive month with a brand reputation index of 3,860,537 for November. High-ranking phrases in her keyword analysis included “Savage,” “concert,” and “YouTube,” while her highest-ranking related terms included “alluring,” “sexy,” and “effort.” Winter’s positivity-negativity analysis also revealed a score of 85.04 percent positive reactions.

aespa’s Karina rose to second place in this month’s rankings with a brand reputation index of 3,440,982, marking a 7.13 percent increase in her score since October.

BLACKPINK’s Jennie came in at a close third with a brand reputation index of 3,302,582, marking a slight rise of 0.88 percent in her score since last month.

aespa’s Giselle rose to fourth place after seeing a 39.22 percent increase in her brand reputation index for a total score of 3,042,430.

Finally, BLACKPINK’s Jisoo enjoyed an impressive 81.87 percent rise in her own brand reputation index since October. Her total score for November came out to 2,774,024.

Notably, all four members of aespa ranked within the top 7 on this month’s list, while all four members of BLACKPINK made the top 11.

Check out the top 30 for this month below!

  1. aespa’s Winter
  2. aespa’s Karina
  3. BLACKPINK’s Jennie
  4. aespa’s Giselle
  5. BLACKPINK’s Jisoo
  6. aespa’s Ningning
  7. TWICE’s Jeongyeon
  8. BLACKPINK’s Lisa
  9. Girls’ Generation’s Taeyeon
  10. Girls’ Generation’s YoonA
  11. BLACKPINK’s Rosé
  12. Red Velvet’s Joy
  13. TWICE’s Nayeon
  14. EXID’s Hani
  15. TWICE’s Sana
  16. TWICE’s Mina
  17. Red Velvet’s Irene
  18. Girls’ Generation’s Yuri
  19. Girls’ Generation’s Sooyoung
  20. Red Velvet’s Seulgi
  21. Red Velvet’s Wendy
  22. Oh My Girl’s Arin
  23. Girls’ Generation’s Hyoyeon
  24. TWICE’s Dahyun
  25. LABOUM’s Solbin
  26. Apink’s Son Naeun
  27. Girl’s Day’s Yura
  28. Lovelyz’s Mijoo
  29. DIA’s Jung Chaeyeon
  30. Oh My Girl’s YooA

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