February Idol Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for all idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various idol groups, using big data collected from January 1 to February 1.

BTS topped this month’s list with a brand reputation index of 10,642,584. High-ranking phrases in the group’s keyword analysis included “Billboard,” “YouTube,” and “resurgence,” while their highest-ranking related terms included “surpass,” “recognize,” and “diagnosed.” BTS’s positivity-negativity analysis also revealed a score of 69.08 percent positive reactions.

Meanwhile, BLACKPINK took second place in the rankings with a brand reputation index of 7,994,048.

TWICE claimed third place on the list with a brand reputation index of 3,568,043, while Red Velvet came in at a close fourth with an index of 3,107,234 and SEVENTEEN rounded out the top five with a total score of 3,005,967 for February.

Check out the top 30 for this month below!

  1. BTS
  3. TWICE
  4. Red Velvet
  6. 2PM
  7. Wanna One
  8. aespa
  9. NCT
  10. Oh My Girl
  11. THE BOYZ
  12. IVE
  13. Kep1er
  14. ASTRO
  15. Girls’ Generation
  16. Lovelyz
  18. MONSTA X
  19. APRIL
  20. EXO
  21. Highlight
  22. Apink
  23. fromis_9
  24. Super Junior
  26. SHINee
  27. SF9
  28. Stray Kids
  29. BTOB
  30. WJSN

Watch Red Velvet’s Joy in her currently airing drama “The One and Only” with subtitles below!

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