April Star Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for all stars!

The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from March 30 to April 30.

BTS topped this month’s list with a brand reputation index of 11,052,255, marking a 32.22 percent rise in their score since March.

Meanwhile, trot singer Lim Young Woong took second place in the rankings with a brand reputation index of 8,501,064, marking a 41.50 percent increase in his score since last month.

BIGBANG entered the rankings at third place with a brand reputation index of 6,362,585 for April, and soccer star Son Heung Min trailed behind at a close fourth with a total index of 5,955,945.

Finally, IU rounded out the top five for April with a brand reputation index of 5,413,408.

Check out the top 30 for this month below!

  1. BTS
  2. Lim Young Woong
  3. BIGBANG
  4. Son Heung Min
  5. IU
  6. Son Ye Jin
  7. BLACKPINK
  8. Ryu Hyun Jin
  9. Kim Joon Ho
  10. Lee Chan Won
  11. PSY
  12. Im Chang Jung
  13. (G)I-DLE
  14. Yoo Jae Suk
  15. TWICE
  16. NCT
  17. Oh My Girl
  18. SEVENTEEN
  19. Girls’ Generation
  20. IVE
  21. Park Goon
  22. Young Tak
  23. EXO
  24. Lee Seung Gi
  25. Kang Daniel
  26. Kim Jong Kook
  27. Lee Jung Jae
  28. Jessi
  29. Song Hye Kyo
  30. WJSN

Source (1)


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