May Boy Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 703 boy group members, using big data collected from April 14 to May 14.

BTS’s Jimin held onto his spot at the top of the list for the fourth consecutive month with a brand reputation index of 6,229,539. High-ranking phrases in his keyword analysis included “OST,” “With You,” and “Our Blues,” while his highest-ranking related terms included “record,” “set a new record,” and “dominate.” Jimin’s positivity-negativity analysis also revealed a score of 82.79 percent positive reactions.

BTS’ Suga came in at a close second this month after seeing a staggering 177.68 percent increase in his brand reputation index since April. His total score for May came out to 6,185,304.

Meanwhile, Wanna One’s Kang Daniel maintained his position at third place with a brand reputation index of 4,915,114.

Finally, BTS’s Jungkook and V rounded out the top five for May at fourth and fifth places respectively.

Check out the top 30 for this month below!

  1. BTS’s Jimin
  2. BTS’ Suga
  3. Wanna One’s Kang Daniel
  4. BTS’s Jungkook
  5. BTS’s V
  6. BIGBANG’s G-Dragon
  7. BTS’s Jin
  8. ASTRO’s Cha Eun Woo
  9. WINNER’s Song Mino
  10. WINNER’s Kang Seung Yoon
  11. Super Junior’s Choi Siwon
  12. Wanna One’s Park Ji Hoon
  13. BTS’s RM
  14. Wanna One’s Ha Sung Woon
  15. Wanna One’s Kim Jae Hwan
  16. BIGBANG’s Taeyang
  17. BTS’s J-Hope
  18. Highlight’s Yoon Doojoon
  19. Super Junior’s Kim Heechul
  20. 2PM’s Lee Junho
  21. Block B’s U-Kwon
  22. Super Junior’s Kyuhyun
  23. Wanna One’s Ong Seong Wu
  24. NCT’s Jaehyun
  25. SF9’s Rowoon
  26. BIGBANG’s T.O.P
  27. Highlight’s Yang Yoseob
  28. BIGBANG’s Daesung
  29. SHINee’s Key
  30. WINNER’s Lee Seung Hoon

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