October Girl Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 579 girl group members, using big data collected from September 16 to October 16.

BLACKPINK’s Jennie held onto her spot at the top of the list with a brand reputation index of 4,128,395 for October. High-ranking phrases in her keyword analysis included “Porsche,” “icon,” and “Instagram,” while her highest-ranking related terms included “perfect,” “lethal,” and “design.” Jennie’s positivity-negativity analysis revealed a score of 84.05 percent positive reactions.

Meanwhile, BLACKPINK’s Lisa rose to second place in the rankings with a brand reputation index of 3,320,107.

NewJeans’ Minji took third place for the month with a brand reputation index of 3,194,912.

Finally, BLACKPINK’s Jisoo and NewJeans’ Haerin rounded out the top five for October at fourth and fifth places respectively.

Check out the top 30 for this month below!

  1. BLACKPINK’s Jennie
  2. BLACKPINK’s Lisa
  3. NewJeans’ Minji
  4. BLACKPINK’s Jisoo
  5. NewJeans’ Haerin
  6. NewJeans’ Hanni
  7. NewJeans’ Hyein
  8. Girls’ Generation’s YoonA
  9. BLACKPINK’s Rosé
  10. Red Velvet’s Joy
  11. DIA’s Jung Chaeyeon
  12. Girls’ Generation’s Taeyeon
  13. Red Velvet’s Seulgi
  14. TWICE’s Nayeon
  15. Oh My Girl’s Mimi
  16. NewJeans’ Danielle
  17. IVE’s Liz
  18. Girls’ Generation’s Yuri
  19. IVE’s Gaeul
  20. aespa’s Winter
  21. aespa’s Karina
  22. TWICE’s Mina
  23. Oh My Girl’s Arin
  24. Girls’ Generation’s Seohyun
  25. Red Velvet’s Irene
  26. TWICE’s Sana
  27. IVE’s Rei
  28. TWICE’s Dahyun
  29. IVE’s An Yu Jin
  30. TWICE’s Jihyo

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