March Girl Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 635 girl group members, using big data collected from February 19 to March 19.

NewJeans’ Minji defended her position at the top of the list this month with a brand reputation index of 5,061,658, marking a 4.0 percent increase in her score since February.

High-ranking phrases in Minji’s keyword analysis included “million seller,” “Ditto,” and “Billboard,” while her highest-ranking related terms included “chic,” “cute,” and “innocent.” the idol’s positivity-negativity analysis also revealed a score of 86.70 percent positive reactions.

BLACKPINK’s Jisoo rose to a close second this month with a brand reputation index of 4,902,969, marking a 44.15 percent increase in her score since last month.

Meanwhile, BLACKPINK’s Jennie took third place in the rankings with a brand reputation index of 4,423,131.

Finally, NewJeans’ Hanni and Haerin rounded out the top five for March at fourth and fifth places respectively.

Check out the top 30 for this month below!

  1. NewJeans’ Minji
  2. BLACKPINK’s Jisoo
  3. BLACKPINK’s Jennie
  4. NewJeans’ Hanni
  5. NewJeans’ Haerin
  6. Girls’ Generation’s Taeyeon
  7. TWICE’s Nayeon
  8. TWICE’s Mina
  9. aespa’s Karina
  10. NewJeans’ Danielle
  11. NewJeans’ Hyein
  12. Red Velvet’s Joy
  13. BLACKPINK’s Rosé
  14. aespa’s Winter
  15. LE SSERAFIM’s Kim Chaewon
  16. IVE’s Liz
  17. BLACKPINK’s Lisa
  18. LE SSERAFIM’s Kazuha
  19. Red Velvet’s Seulgi
  20. TWICE’s Dahyun
  21. TWICE’s Jihyo
  22. Girls’ Generation’s YoonA
  23. Oh My Girl’s YooA
  24. IVE’s Rei
  25. IVE’s Gaeul
  26. IVE’s Leeseo
  27. NMIXX’s Jiwoo
  28. IVE’s Jang Won Young
  29. Oh My Girl’s Arin
  30. Girl’s Day’s Hyeri

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