October Boy Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from September 12 to October 12.

SEVENTEEN once again topped the list with a brand reputation index of 6,566,205 for October, marking a 97.13 percent increase in their score since last month. High-ranking phrases in the group’s keyword analysis included “MINITEEN,” “12th mini album,” and “SEVENTEEN STREET,” while their highest-ranking related terms included “reveal,” “comeback,” and “collaborate.” SEVENTEEN’s positivity-negativity analysis also revealed a score of 92.84 percent positive reactions.

BTS rose to second place after seeing a whopping 305.05 percent increase in their brand reputation index, bringing their total score for the month to 5,579,105.

TWS shot to third place with a brand reputation index of 2,903,449, marking a 140.36 percent rise in their score since September.

Stray Kids took fourth place with a brand reputation index of 2,482,888, marking a 30.22 percent increase in their score since last month.

BOYNEXTDOOR came in at a close fifth with a brand reputation index of 2,433,671, marking a 175.52 percent rise in their score since September.

Check out the top 30 for this month below!

  1. SEVENTEEN
  2. BTS
  3. TWS
  4. Stray Kids
  5. BOYNEXTDOOR
  6. SHINee
  7. ENHYPEN
  8. ZEROBASEONE
  9. 2PM
  10. THE BOYZ
  11. RIIZE
  12. HIGHLIGHT
  13. ASTRO
  14. ATEEZ
  15. MONSTA X
  16. BTOB
  17. WINNER
  18. TVXQ
  19. NCT
  20. Super Junior
  21. CRAVITY
  22. TXT
  23. Wanna One
  24. EXO
  25. PENTAGON
  26. ONEUS
  27. Block B
  28. TEMPEST
  29. GOT7
  30. SF9

Watch SEVENTEEN’s variety show “NANA TOUR with SEVENTEEN” with subtitles on Viki here:

Watch Now

And BTS’s film “BREAK THE SILENCE: THE MOVIE” below!

Watch Now

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