KBS Plans to Enter the Friday Drama Wars
As one of the older broadcasters, KBS has one of the most packed schedules of any broadcaster. KBS is represented in pretty much ever genre and time slot, with programs spread across its two channels. However one area that KBS has ignored up till now is the recently popular late Friday night drama slot. That however might soon be changing with reports claiming that KBS plans to join this lucrative time slot.
According to an exclusive report by news media outlet, Edaily, KBS2’s (KBS’s main channel) drama division is currently accepting numerous proposals from producers for a new drama to air during the 10PM time slot on Friday, a timeslot that is currently occupied by a current affairs program.
The reason behind KBS’s sudden interest in the late night Friday time slot is clear to see when you see what the competition is doing during that time slot. tvN has been one of the most productive during this time slot, fielding dramas such as “Reply 1994” and the recently concluded “Emergency Couple.” All of them have been hugely successful and some of that can be attributed to the lack of drama competition during that time slot. tvN also runs the popular “Grandpas Over Flowers” during the 10PM Friday time slot that KBS plans to slot its new drama into.
According to an official talking with Edaily, KBS has seen constant successes with its historical drama and weekend drama line ups. However they have realised that the hugely competitive Monday~Thursday drama line ups have become a massive gamble and thus they are eager to enter into new time slots to expand their potential viewership. The official also explained that the plan is still in the discussion stage and they’ve yet to make any concrete plans as of yet.