Shinhwa's Eric Establishes New Agency E&J Entertainment

Shinhwa‘s Eric established a new agency with a manager he has known for ten years, and his agency will focus on his individual activities.

Earlier in the year, Eric and Lee Jong Hyun, his manager of ten years whom he has worked well with, established E&J Entertainment and prepared for Eric’s solo activities. His first activity will be appearing in the new KBS Monday-Tuesday drama “Finding True Love.”

Lee Jong Hyun has been the manager since Eric was in Good EMG, and he has maintained a special relationship with Eric ever since. The two of them separated from their agency Top Class Entertainment and decided to manage E&J Entertainment together. That is why the company is named E&J, standing for Eric and Jong Hyun.

Shinhwa operates under Shinhwa Company for group activities, but each member has an individual agency for solo activities. Eric will be managing Shinhwa’s group activities as the president of Shinhwa Company and will do his solo activities through E&J Entertainment. Lee Jong Hyun will be involved with both Shinhwa’s activities and Eric’s solo activities.

Writer Jung Hyun Jung of tvN’s “I Need Romance” series will follow up with “Finding True Love.” It is a romantic comedy in which the former boyfriend of the heroine shows up and the drama will portray a story of finding true love.

Eric will play the role of Kang Tae Ha, a man with perfect visuals that is the president of an interior design enterprise. Kang Tae Ha is a character with extraordinary confidence in everything from work to love, and he is smart and has a strong competitive spirit and obtains what he sets out to do, but is a romantic man when it comes to love. He is a character that realizes what true love is when he reunites with his former girlfriend. Jung Yoo Mi plays the role of the heroine, and she is reuniting with Eric after seven years when the two starred in “Que Sera Sera.”

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