BTS Surpasses Their Own Records With "Not Today" MV

Only a week after BTS received record-breaking views on their “Spring Day” MV, they’ve shattered two of their own records!

A new record for the most views for a K-Pop group in the first 24 hours since its release was set by “Spring Day” last week, when the video was viewed 9,447,661 times in its first day.

On February 20 at 12:32 a.m. KST, the group released their second music video for this comeback entitled “Not Today” on YouTube.

“Not Today” has now broken the group’s former record and become the K-Pop group music video with the highest number of views in its first day. By 24 hours after its release, at 12:32 a.m. KST on February 21, the music video had reached a whopping 10,979,502 views.

“Not Today” also broke the “Spring Day” MV’s record of the fastest K-Pop group music video to hit 10 million views when it reached the milestone at 21 hours and 37 minutes after its release! It previously took “Spring Day” 26 hours and and 37 minutes to hit the 10 million mark.

Great work, BTS and ARMY!