April Boy Group Brand Reputation Rankings Revealed

Apr 08, 2018

The Korean Business Research Institute has published this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups using data from March 6 to April 7.

Wanna One topped the list for the second month in a row, scoring a brand reputation index of 11,143,719. The group’s highest-ranking related terms included “thank you,” “congratulations,” and “accident.” High-ranking phrases in Wanna One’s keyword analysis included “Boomerang,” “Kang Daniel,” and “broadcast accident.”

BTS maintained its position at second place with a brand reputation index of 9,802,738, while BIGBANG rose three spots to claim third place with a brand reputation index of 4,977,740. EXO held onto fourth place with an index of 4,960,777, and iKON rounded out the top five this month with an index of 3,967,486.

Check out the top 30 below!