July Singer Brand Reputation Rankings Revealed

On July 28, the Korean Business Research Institute announced July’s rankings for brand reputation among singers!

The rankings were determined by an analysis of 99,012,960 pieces of big data collected from June 26 to July 27. The analysis focused on singers’ participation, media coverage, interaction, and community indexes.

BLACKPINK topped the list this month with a brand reputation index of 10,611,005, a huge increase from their May index of 2,328,316.

The Korean Business Research Institute shared that the words “pretty,” “fresh,” and “precious” ranked high in BLACKPINK’s keyword analysis, while link analysis showed that the highest-ranking related terms included “Jennie,” “Running Man,” and “Billboard.” Their positivity-negativity analysis showed 81.33 percent positive reactions.

BTS had a brand reputation index of 10,607,026 this month, placing them in second, while Wanna One was third with a total score of 7,557,134.

See who is in the top 30 this month below!

  1. BLACKPINK
  2. BTS
  3. Wanna One
  4. TWICE
  5. MAMAMOO
  6. MOMOLAND
  7. EXO
  8. Red Velvet
  9. SEVENTEEN
  10. Bolbbalgan4
  11. GFRIEND
  12. BTOB
  13. SHINee
  14. BIGBANG
  15. IU
  16. WINNER
  17. NU’EST W
  18. (G)I-DLE
  19. Oh My Girl
  20. Park Hyo Shin
  21. INFINITE
  22. AOA
  23. Davichi
  24. Epik High
  25. iKON
  26. Chungha
  27. Shaun
  28. Yoon Jong Shin
  29. PENTAGON
  30. Melomance

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