September Drama Actor Brand Reputation Rankings Announced

Sep 02, 2018

The Korean Business Research Institute has revealed this month’s brand reputation rankings for drama actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 100 actors who appeared in dramas that aired between August 2 and September 1.

Actress Kim Tae Ri topped this month’s list with a brand reputation index of 8,811,309. High-ranking phrases in her keyword analysis included “Mr. Sunshine,” “Lee Byung Hun,” and “Hong Seo Bum,” while her highest-ranking related terms included “pretty,” “cute,” and “neat.” Kim Tae Ri’s positivity-negativity analysis also revealed a score of 76.84 percent positive reactions.

Shin Hye Sun, who is currently starring in SBS’s “30 but 17,” took second place for the month with a brand reputation index of 6,834,107.

Han Ji Min, the leading lady of tvN’s “Familiar Wife,” followed at a close third with a score of 6,263,602.

Check out the top 30 for September below!