EXO Continues To Be Trendsetters With Naver V Live Record And Their Own Instagram Filter
EXO is still killing it!
The group made their long-awaited comeback with their fifth studio album “Don’t Mess Up My Tempo” on November 2.
EXO made two more impressive achievements recently when they became the first Korean artists to have their own official Instagram filter, and when their comeback showcase set a record.
Their showcase took place on November 2 and was broadcast live through Naver V Live. By the end of the live broadcast, it surpassed 6 million views and garnered over 1.9 billion hearts. This is the highest number of hearts recorded on a Naver V Live broadcast yet.
As for the Instagram filter, a source from Instagram explained, “We incorporated EXO’s uniqueness, which fills their new album, into the ‘Tempo’ camera filter, raising its value. When you use the camera filter, the chorus of ‘Tempo’ plays in the background.”
EXO will be continuing their promotions for “Tempo” with more music show appearances this week.