November Boy Group Brand Reputation Rankings Announced

The Korean Business Research Institute has published this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from October 9 to November 10.

BTS topped the rankings for the sixth consecutive month, scoring a brand reputation index of 11,373,805 for November. The group’s highest-ranking related terms included “cute,” “good-looking,” and “delightful,” while their positivity-negativity analysis revealed a score of 65.83 percent reactions.

Wanna One and EXO also held onto their respective spots at second place and third place this month. Wanna One scored a brand reputation index of 7,642,449 for November, while EXO’s score shot up by an impressive 65.5 percent since last month for a total index of 7,447,428.

NCT and WINNER rounded out the top five for November at fourth and fifth places respectively.

Check out the top 30 for this month below!

  1. BTS
  2. Wanna One
  3. EXO
  4. NCT
  5. WINNER
  6. BIGBANG
  7. SEVENTEEN
  8. iKON
  9. BTOB
  10. Stray Kids
  11. MONSTA X
  12. SHINee
  13. INFINITE
  14. Super Junior
  15. Highlight
  16. BIGFLO
  17. Golden Child
  18. NU’EST W
  19. ASTRO
  20. The Boyz
  21. JBJ
  22. VIXX
  23. PENTAGON
  24. Shinhwa
  25. 2PM
  26. BEAST
  27. SECHSKIES
  28. GOT7
  29. AlphaBAT
  30. TREI

Source (1)