February Comedian Brand Reputation Rankings Revealed

Feb 6, 2019

The Korean Business Research Institute has announced the brand reputation rankings for comedians in February.

The rankings are derived from analysis of participation, media coverage, interaction, and community indexes for 132,645,189 pieces of big data on 100 comedians from January 4 to February 5. Compared to September’s data, there was a decrease of 4.69 percent.

Lee Young Ja placed first with a brand reputation index of 8,670,501. She saw a 38.17 percent increase from her September score. Keyword analysis showed that phrases “funny,” “I like her,” and “I’m sorry” are highly attributed to him, while link analysis connected her to “Hello Counselor,” “The Manager,” and “manager.” Her positivity-negativity analysis revealed a score of 62.01 percent positive reactions.

In second was Park Na Rae with a total score of 6,286,622, a decrease of 8.94 percent from her September score. On the other hand, Yoo Jae Suk ranked third with an index of 6,200,570, which was a 14.56 percent decrease from his September score.

Check out the top 30 below!