August Drama Actor Brand Reputation Rankings Revealed

The Korean Business Research Institute has announced this month’s brand reputation rankings for drama actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 100 actors who appeared in dramas that aired between July 28 and August 29.

Yeo Jin Goo and IU, the stars of tvN’s hit drama “Hotel Del Luna,” topped this month’s list at No.1 and No. 2 respectively. High-ranking phrases in Yeo Jin Goo’s keyword analysis included “hotel,” “Lee Ji Eun [IU’s given name],” and “Instagram,” while his highest-ranking related terms included “relieved,” “cute,” and “sad.”

The actor’s positivity-negativity analysis revealed a score of 75.23 percent positive reactions, and his total brand reputation index came out to 5,978,995. Meanwhile, IU scored a brand reputation index of 4,730,925 for August.

ASTRO’s Cha Eun Woo, who is currently starring in MBC’s “Rookie Historian Goo Hae Ryung,” took third place for the month with a brand reputation index of 4,541,055.

Ong Seong Wu, the star of JTBC’s “Moments of 18,” came in at a close fourth with a brand reputation index of 4,307,860, while “Welcome 2 Life” star Lim Ji Yeon rounded out the top five with a score of 4,204,220 for August.

Check out this month’s top 30 below!

  1. Yeo Jin Goo
  2. IU
  3. ASTRO’s Cha Eun Woo
  4. Ong Seong Wu
  5. Lim Ji Yeon
  6. Ji Sung
  7. Jung Kyung Ho
  8. Lee Ji Hoon
  9. Lee Seol
  10. Kang Han Na
  11. Oh Chang Suk
  12. Shin Se Kyung
  13. Kim So Yeon
  14. Han Ji Eun
  15. Chun Woo Hee
  16. Ji Jin Hee
  17. Lee Se Young
  18. Kim Hyang Gi
  19. Kim Hyun Joo
  20. Son Hyun Joo
  21. Park Ha Sun
  22. Choi Yoo Hwa
  23. Rain
  24. Lee Sang Woo
  25. Seo Kang Joon
  26. Ahn Jae Hong
  27. Park Sung Woong
  28. Lee El
  29. Lee Sang Yeob
  30. Choi Jin Hyuk

Watch Yeo Jin Goo and IU in the latest episode of “Hotel Del Luna” with English subtitles below!

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Top Photo Credit: Xportsnews

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