April Boy Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 630 boy group members, using big data collected from March 18 to April 19.

BTS’s Jimin topped the list for the 16th consecutive month with a brand reputation index of 7,496,181 for April. High-ranking phrases in his keyword analysis included “Filter,” “fan,” and “ARMY,” while his highest-ranking related terms included “cool,” “kind,” and “donate.” Jimin’s positivity-negativity analysis also revealed a score of 82.10 percent positive reactions.

EXO’s Suho rose to second place in the rankings this month with a brand reputation index of 6,458,545, marking a staggering 265.52 percent increase in his score since last month.

Meanwhile, EXO’s Baekhyun came in at a close third after enjoying an impressive 329.40 percent rise in his own brand reputation index since March. The idol’s total index came out to 6,239,442 for April.

Check out this month’s top 30 below!

  1. BTS’s Jimin
  2. EXO’s Suho
  3. EXO’s Baekhyun
  4. BTS’s Jungkook
  5. BTS’s V
  6. BTS’s Jin
  7. VIXX’s Ravi
  8. ASTRO’s Cha Eun Woo
  9. WINNER’s Kang Seung Yoon
  10. BTS’s RM
  11. WINNER’s Kim Jin Woo
  12. BTS’ Suga
  13. BTS’s J-Hope
  14. WINNER’s Song Mino
  15. EXO’s Sehun
  16. WINNER’s Lee Seung Hoon
  17. TVXQ’s Changmin
  18. EXO’s Chanyeol
  19. CNBLUE’s Jung Yong Hwa
  20. NCT’s Jaehyun
  21. TVXQ’s Yunho
  22. SEVENTEEN’s Seungkwan
  23. ASTRO’s Moonbin
  24. SF9’s Rowoon
  25. BIGBANG’s G-Dragon
  26. SEVENTEEN’s Jun
  27. NCT’s Mark
  28. SEVENTEEN’s Woozi
  29. SEVENTEEN’s Mingyu
  30. Highlight’s Yoon Doojoon

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