October Idol Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 100 idol groups, using big data collected from September 24 to October 24.

BTS held onto their spot at the top of the list this month with a brand reputation index of 14,227,757 for October. High-ranking phrases in the group’s keyword analysis included “Billboard,” “YouTube,” and “Dynamite,” while their highest-ranking related terms included “release,” “surpass,” and “record.” BTS’s positivity-negativity analysis revealed a score of 75.52 percent positive reactions.

BLACKPINK similarly maintained their position at second place, scoring a brand reputation index of 12,280,242 for the month.

Finally, NCT rose to third place this month after enjoying a whopping 240.04 percent increase in their brand reputation index since September. The group’s total index for October came out to 8,520,046.

Check out the top 30 for this month below!

  1. BTS
  2. BLACKPINK
  3. NCT
  4. Oh My Girl
  5. (G)I-DLE
  6. MAMAMOO
  7. EXO
  8. Girls’ Generation
  9. SEVENTEEN
  10. TWICE
  11. IZ*ONE
  12. PENTAGON
  13. STELLAR
  14. WJSN
  15. LOONA
  16. B1A4
  17. GFRIEND
  18. Weeekly
  19. SHINee
  20. The Boyz
  21. APRIL
  22. BIGBANG
  23. T-ara
  24. Weki Meki
  25. Lovelyz
  26. cignature
  27. Super Junior
  28. MONSTA X
  29. Shinhwa
  30. Apink

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