May Variety Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published this month’s brand reputation rankings for variety stars!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from April 1 to May 1.

Kim Joon Ho, who recently went public with his relationship with fellow comedian Kim Ji Min, topped this month’s list with a brand reputation index of 2,716,309, marking a whopping 188.77 percent increase in his score since April.

High-ranking phrases in Kim Joon Ho’s keyword analysis included “Dolsing Fourmen,” “My Little Old Boy,” and “Kim Ji Min,” while his highest-ranking related terms included “love,” “confess,” and “remarry.”

Kim Jong Kook rose to second place in the rankings with a brand reputation index of 2,369,130, marking a 51.17 percent rise in his score since last month.

Yoo Jae Suk took third place for May with a brand reputation index of 1,912,143, while Lee Sang Min and Lee Seung Gi rounded out the top five at fourth and fifth places respectively.

Check out the top 30 for this month below!

  1. Kim Joon Ho
  2. Kim Jong Kook
  3. Yoo Jae Suk
  4. Lee Sang Min
  5. Lee Seung Gi
  6. Hong Hyun Hee
  7. Kang Ho Dong
  8. Super Junior’s Kim Heechul
  9. Park Myung Soo
  10. Kim Jong Min
  11. Tak Jae Hoon
  12. Kim Sung Joo
  13. Kim Gura
  14. Shin Dong Yup
  15. Kim Dong Hyun
  16. Ahn Jung Hwan
  17. HaHa
  18. Seo Jang Hoon
  19. Lee Hyori
  20. Park Na Rae
  21. Song Ji Hyo
  22. Jun Hyun Moo
  23. Jung Hyung Don
  24. Jo Se Ho
  25. Jung Joon Ha
  26. Lee Soo Geun
  27. Kim Min Kyung
  28. SECHSKIES’s Eun Ji Won
  29. Ji Suk Jin
  30. Cha Tae Hyun

Watch Kim Joon Ho and Kim Jong Kook talk about the former’s new relationship on recent episodes of “My Little Old Boy” below!

Watch Now

Source (1)

Top Left Photo Credit: Xportsnews

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