December Singer Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!

The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from November 24 to December 24.

BTS held onto their spot at the top of the list this month with a brand reputation index of 10,830,271 for December.

Lim Young Woong came in at a close second with a brand reputation index of 10,727,996, marking a 56.89 percent increase in his score since last month.

NewJeans rose to third place in the rankings after seeing a whopping 136.67 percent increase in their brand reputation index since November. The rookie girl group’s total score for December came out to 9,405,479.

BLACKPINK took fourth place with a brand reputation index of 5,522,367, marking a 19.44 percent rise in their score since last month.

Finally, Younha rounded out the top five after enjoying a 145.41 percent increase in her score since November, bringing her total index for December to 4,865,832.

Check out the top 30 for this month below!

  1. BTS
  2. Lim Young Woong
  3. NewJeans
  4. BLACKPINK
  5. Younha
  6. IU
  7. Lee Chan Won
  8. IVE
  9. LE SSERAFIM
  10. Young Tak
  11. SEVENTEEN
  12. Red Velvet
  13. Kim Ho Joong
  14. Cho Yong Pil
  15. (G)I-DLE
  16. Jeong Dong Won
  17. Kang Daniel
  18. Song Ga In
  19. Highlight
  20. PSY
  21. Jang Min Ho
  22. Girls’ Generation
  23. NCT
  24. TWICE
  25. Jessi
  26. Jukjae
  27. aespa
  28. Girls’ Generation’s Taeyeon
  29. Noel
  30. Davichi

Watch NewJeans’ variety show “NewJeans Code in Busan” with English subtitles below!

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