March Drama Actor Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for drama actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 50 actors who appeared in dramas that aired between February 9 and March 9.

Jeon Do Yeon topped this month’s list with a brand reputation index of 4,367,501 for March. High-ranking phrases in the actress’s keyword analysis included “Nam Haeng Sun,” “Jung Kyung Ho,” and “ratings,” while her highest-ranking related terms included “warm,” “solid,” and “charming.” Jeon Do Yeon’s positivity-negativity analysis also revealed a score of 84.01 percent positive reactions.

Meanwhile, Jeon Do Yeon’s “Crash Course in Romance” co-star Jung Kyung Ho took second place in the rankings with a brand reputation index of 3,381,365.

Lee Je Hoon, the star of “Taxi Driver 2,” claimed third place for the month with a brand reputation index of 2,605,464.

Finally, ASTRO’s Cha Eun Woo ranked fourth place with a brand reputation index of 2,387,194, while Lee Bo Young came in at a close fifth with a score of 2,370,216.

Check out the top 30 for this month below!

  1. Jeon Do Yeon
  2. Jung Kyung Ho
  3. Lee Je Hoon
  4. Cha Eun Woo
  5. Lee Bo Young
  6. Roh Yoon Seo
  7. Pyo Ye Jin
  8. Cho Seung Woo
  9. Kang Sora
  10. Seo Ji Hye
  11. Kim Min Seok
  12. Jeon So Nee
  13. Kim Nam Gil
  14. Han Hye Jin
  15. Hong Soo Hyun
  16. Son Naeun
  17. Kim Jung Hyun
  18. Jang Seung Jo
  19. Lee Da Hee
  20. Park Hyung Sik
  21. Kim So Eun
  22. Jeon Hye Jin
  23. Lee Jae Won
  24. Kim Seung Soo
  25. Oh Eui Sik
  26. Han Joon Woo
  27. Han Sun Hwa
  28. Cha Joo Young
  29. Lee Bong Ryun
  30. Kim Min Kyu

Watch Jeon Do Yeon in “Emergency Declaration” with subtitles here…

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…and Lee Je Hoon in “Taxi Driver 2” below!

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