Star Brand Reputation Rankings Announced
The Korean Business Research Institute has revealed its brand reputation rankings for all stars during the month of March!
The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from February 28 to March 30.
BTS reclaimed their spot at the top of the list with a brand reputation index of 6,791,625, marking an 11.58 percent increase in their score since February.
Meanwhile, Lim Young Woong held onto his position at second place with a brand reputaiton index of 6,494,742 for March.
Soccer star Son Heung Min rose to third place with a brand reputation index of 6,200,437, marking a 19.35 percent increase in his score since last month.
NewJeans took fourth place for the month with a brand reputation index of 5,018,007, and BLACKPINK rounded out the top five with a total index of 4,515,803.
Check out the top 30 for March below!
- BTS
- Lim Young Woong
- Son Heung Min
- NewJeans
- BLACKPINK
- Song Hye Kyo
- Yoo Jae Suk
- TWICE
- EXO
- IVE
- Lee Chan Won
- Kim Min Jae
- IU
- Baek Jong Won
- Lim Ji Yeon
- Song Joong Ki
- NCT
- Kim Ho Joong
- SEVENTEEN
- Park Ji Hyun
- Lee Do Hyun
- Ryu Hyun Jin
- H1-KEY
- Girls’ Generation’s Taeyeon
- Jeon Do Yeon
- (G)I-DLE
- Kim Yuna
- Red Velvet
- Young Tak
- Park Sung Hoon
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