August Drama Actor Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for drama actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 50 actors who appeared in dramas that aired between July 8 and August 8.

Kim Tae Ri, who recently starred in SBS’s “Revenant,” topped this month’s list with a brand reputation index of 4,944,097—marking a 56.50 percent increase in her score since July.

High-ranking phrases in Kim Tae Ri’s keyword analysis included “Revenant,” “Kim Eun Hee,” and “Gu San Young,” while her highest-ranking related terms included “engrossing,” “open the door,” and “scary.” The actress’s positivity-negativity analysis also revealed a score of 86.97 percent positive reactions.

2PM’s Lee Junho came in at a close second with a brand reputation index of 4,905,286, marking a 48.15 percent increase in his score since last month.

Ahn Bo Hyun jumped to third place after seeing a whopping 167.05 percent rise in his brand reputation index since July, bringing his total score for the month to 4,854,130.

Meanwhile, Hong Kyung climbed to fourth place with a brand reputation index of 2,059,287, marking a 40.98 percent increase in his score since last month.

Finally, Girls’ Generation’s YoonA rounded out the top five with a brand reputation index of 1,997,829, marking a 21.84 percent rise in her score since July.

Check out the top 30 for this month below!

  1. Kim Tae Ri
  2. 2PM’s Lee Junho
  3. Ahn Bo Hyun
  4. Hong Kyung
  5. Girls’ Generation’s YoonA
  6. Shin Hye Sun
  7. Oh Jung Se
  8. Kim Sejeong
  9. Go Won Hee
  10. Ahn Jae Hyun
  11. Won Ji An
  12. Jeon Hye Jin
  13. Baek Jin Hee
  14. Jin Sun Kyu
  15. Ahn Dong Gu
  16. Kim Ji Eun
  17. Chun Woo Hee
  18. Kim Ga Eun
  19. Cha Joo Young
  20. Yoo Joon Sang
  21. Kim Dong Wook
  22. Lee Chae Young
  23. Park Joo Mi
  24. Jung Woo
  25. 2PM’s Taecyeon
  26. Park Sung Hoon
  27. Na In Woo
  28. Choi Myung Gil
  29. Girls’ Generation’s Sooyoung
  30. Go Soo

Watch Ahn Bo Hyun on the star-studded variety show “Young Actors’ Retreat” with subtitles below!

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